Category: society

Too many options paralyze us

Somewhere along the way, modern life sold us a very seductive lie. More choices supposedly means better life. More jeans, more shows, more people, more everything. Somewhere out there is the perfect pair of jeans, the ideal tuesday night Netflix binge, and obviously your one and only soulmate […]

The dopamine hit of fake shopping

There is a new trend out of South Korea that feels both deeply innovative and slightly existential. They are called dopamine sites. You browse. You select. You add to cart. A courier accepts your order.You can even track the delivery in real time. And then nothing arrives. It […]

Because yes, I  gift things

Somewhere between “please give me grace” and “please give me a break,” there exists a tiny linguistic battlefield where adults with too much time on their hands argue about whether you can gift someone something. And I would just like to say, as a licensed user of words […]